Customised Business Magnets with Your Logo
A customised magnet with your logo starts at around €0.20 per unit in flexible vinyl, card format 55 × 90 mm, and goes up to €3-4 for metal versions with a bottle opener or acrylic. Also available in badge form, laser-engraved wood, and custom die-cut if you want your brand's silhouette. From 25 units, production starts at 25 units with a preview of the assembled magnet before approval.
Uses for Business Magnets
Magnets occupy a space few promotional items reach: the fridge door, the side of a locker, or the metal casing of a computer, at eye level and several times a day. That's why they perform well in services needed the day a problem arises—garages, dental clinics, insurance, maintenance, locksmiths, real estate: the phone number is visible when needed. In terms of unit cost, they are among the most economical items in a promotional gifts for businesses campaign: a thousand vinyl magnets cost between €200-800 depending on format and finish.
Two technical details determine the outcome. The first is the thickness of the magnetic sheet: 0.4 mm is enough for the magnet to hold on its own, and 0.8-0.9 mm is needed if it will also hold a sheet of paper. The second is the target surface: many stainless steel fridges are not magnetic, so it's worth considering the frame of a whiteboard, a metal filing cabinet, or an extractor hood. The design is dictated by the reading distance, which is over a metre: large logo, a useful piece of information—phone number, website, or a QR code—and little else. In a welcome pack for businesses, it often supports the team calendar or office layout.
What Can Be Customised
- The shape: catalogue rectangular at 55 × 90 mm or 70 × 70 mm, round from 38 to 58 mm, or custom die-cut with the silhouette of your logo, a product, or your service area map, up to about 100 × 100 mm.
- The printing: full-colour CMYK on vinyl and badge—photos, gradients, illustrations, no extra cost for the number of colours—or laser engraving on wood and metal.
- The material and finish: matte or glossy flexible vinyl, steel-covered badge, beech or birch wood 3-5 mm for eco-friendly merchandising lines, acrylic 3-5 mm, and domed resin.
- The added function: bottle opener, note clip, erasable whiteboard surface, bookmark, or annual calendar printed on the magnet itself.
- The delivery: a single parcel to the office or event venue, or unit by unit to each person's address across Europe, without HR needing to collect addresses.
Types of Magnets, Materials, and Indicative Prices
| Type of Magnet | Material and Common Sizes | Marking Technique | Indicative Price/unit |
|---|---|---|---|
| Rectangular Flexible Magnet | Magnetic sheet 0.4-0.8 mm with printed vinyl; card format 55 × 90 mm or square 70 × 70 mm | Full-colour digital printing (CMYK) | €0.20-0.80 |
| Die-cut Flexible Magnet | Magnetic sheet 0.6-0.9 mm, free silhouette up to about 100 × 100 mm | Digital printing plus custom die-cut | €0.40-1.20 |
| Magnetic Badge (Button) | Steel-covered badge with graphic and protective film; 38, 56 or 58 mm diameter | Full-colour digital printing on covered paper | €0.50-1.20 |
| Wooden Magnet | Beech or birch 3-5 mm, free shape 40-70 mm, ferrite magnet glued | Laser engraving in toasted tone or direct UV printing | €1.00-2.50 |
| Bottle Opener Magnet | Stainless steel or zamak 45-75 mm, neodymium rear magnet | Laser engraving, pad printing, or domed resin | €1.20-3.00 |
| Acrylic or Resin Magnet | Acrylic 3-5 mm or polyurethane doming on metal base, 50-80 mm | UV printing under transparent resin | €1.50-4.00 |
Indicative prices per unit with the logo already applied, excluding VAT; improve with volume. Custom die-cut usually incurs a one-time tooling cost the first time.
How It's Made
- Design and preview: send us your logo in vector format (SVG, PDF or AI), and if you only have a PNG, we'll vectorise it. Choose the type of magnet, shape and size, and see your customised magnet on screen before approval.
- Production and marking: digital printing for vinyl and badge, laser for wood and metal, resin for doming. We produce from 25 units, so you can make 40 magnets for a trade show or 4,000 for a mailing.
- Delivery: to the office, event venue, or each person's home, across Europe. The usual timeframe is two to three weeks from preview approval, with a single invoice and breakdown of benefits in kind if needed.
Where They Fit and What They Pair With
At trade shows and conferences, the selling point is weight: a card magnet of 55 × 90 mm and 0.6 mm thick weighs about 10 g, so a thousand units are around 10 kg and fit in a shoebox. You can carry them in the car with the rest of the materials and distribute them by the handful at the stand table. They complement higher-value items in an event, trade show, and conference merchandising campaign, and unlike a brochure, they end up stuck to a surface rather than folded in a badge pocket.
For clients and employees, the magnet rarely travels alone: it's usually placed in the box alongside a notebook, mug, or gourmet item, serving as the visible finishing touch when opened. The box can have a band, label, and card printed with your brand, so the package arrives cohesive without custom packaging orders; options are available in customised boxes for companies. If the magnet includes an annual calendar or a wipeable board surface, a January delivery is most effective, as it's when everyone sets up their year at their desk.
Frequently asked questions
How much does a customised magnet with my company's logo cost?
A flexible vinyl card magnet of 55 × 90 mm costs between €0.20 and €0.80 per unit with the logo printed in full colour. The magnetic badge of 56-58 mm ranges from €0.50 to €1.20, engraved wood from €1 to €2.50, and a magnetic bottle opener from €1.20 to €3. These are indicative prices excluding VAT, and the unit price decreases from a few hundred units.
What is the minimum order for customised magnets?
The minimum order is 25 units: we produce from 25 units, so you can order 30 magnets for an internal event or 5,000 for a mail drop. The unit price varies with quantity, not the feasibility of production. The only exception is custom die-cutting, which usually involves a one-time tooling cost and becomes cost-effective from a few hundred units.
How long does it take for a magnet order to arrive?
For vinyl or badge magnets with approved artwork, it typically takes about two to three weeks from preview validation. Engraved wood and acrylic usually take three to four weeks, and a new die-cut adds a few more days. If you have a deadline, such as a trade show or convention, let us know when requesting a quote, and we'll confirm if it fits before starting.
What marking technique is used on the magnets?
For flexible vinyl and badges, digital four-colour printing is used, accommodating photos, gradients, and multi-colour logos without extra ink costs. Wood is laser engraved, with the natural toasted tone of the grain, or UV direct printed if the logo needs colour. Metal uses laser engraving, pad printing, or resin doming, depending on the desired finish. In all cases, graphics should be at 300 dpi and the logo in vector format, or small text will appear jagged.
Can a magnet be made in the shape of my logo?
Yes, with custom die-cutting on magnetic sheet from 0.6 to 0.9 mm, up to about 100 × 100 mm. We need the logo in vector format (SVG, PDF or AI) to create the cutting path; if you only have a PNG, we'll vectorise it for you. Very fine points and small interior gaps are slightly rounded to prevent the magnet from breaking when removed from the fridge.